Scalable ADAS
- Flexible architectures for vehicle platforms
- Scalable for different vehicle segments
- Ready for automated driving
Explore our ADAS & Automated Driving Features
Advanced ADAS features enhancing safety, enable automated driving and power next generation vehicle perception.
"Magna’s ADAS features pave the way for autonomous driving by combining sensors, compute and software into scalable systems for safer vehicles and advanced driving functions."
Scott MacFarlane
Vice President Active Safety Integration, Magna Electronics
How do you benefit from Magna's ADAS features?
Enhanced Safety and Awareness
- Advanced sensing capabilities
- Real time data processing
- Improved situational awareness
Integrated Technology Approach
- Sensors, compute and software combined
- Unified system architecture
- Efficient global deployment
Features Overview
Vehicle Safety through Collision Avoidance
Collision avoidance systems use advanced sensing and real time processing to detect critical situations and support timely intervention. By identifying vehicles, pedestrians and obstacles, these features help reduce risk and enhance safety across a wide range of driving scenarios.
Magna's Collision Avoidance features include:
- Accelerator Pedal Misapplication Prevention
- Automatic Emergency Braking, including Nighttime and Rear AEB
- Blind Spot Detection
- Door Open Warning
- Emergency Steering Assist
- Emergency Lane Keep Assist
- Perception Through Adverse Weather
- Rear/Left Turn Across Path
- Rear/Cross Traffic Alert
- Straight Cross Path AEB
- Safe-Stop
- Side Collision Warning
- Vulnerable Road User AEB
Products
Cameras
Compute Units
Radars
Thermal Sensing
Enhanced Driving Performance through Cruise
Cruise features use advanced ADAS to maintain speed, distance and lane positioning. By adapting to traffic conditions in real time, they enhance driving comfort, improve safety and support more automated driving functions.
Magna's Cruise features include:
- Adaptive Cruise Control
- Adaptive Lane Positioning
- Automatic Lane Change
- Highway Assist
- Highway Pilot
- Integrated Cruise Assist
- Intelligent Speed Adaptation
- Lane Change Assist
- Lane Detection/Departur
- Lane Keep Assist
- Lane Merge
- Lighting Automation
- Navigate-on-Autopilot
- Predictive Adaptive Cruise Control
- Thermal Spotlight
- Traffic Jam Assist
- Traffic Sign Recognition
- Virtual Viewport
Products
Cameras
Compute Units
Radars
Thermal Sensing
Driver and Occupant Monitoring
Driver and occupant monitoring features use interior sensing technologies to track driver behavior and occupant conditions in real time. By detecting distraction, fatigue and presence, these systems support proactive safety measures and improve in-cabin awareness.
Magna's Driver and Occupant Monitoring Features include:
- Child Presence Detection
- Child Seat Detection
- Distracted Driving Detection
- Drowsiness Detection
- Forgotten Object Detection
- Impaired Driving Detection
- Intruder Detection
- Occupant Detection and Classification
- Out of Position
- Pet Detection
- Precision Gaze Detection
- Seatbelt Detection and Reminder
- Vital Signs
Products
Driver Facing Camera
Interior Camera
Interior Sensing Radar
Intelligent Sensing through Parking
Magna’s advanced parking features combine high-resolution sensing with intelligent control algorithms to provide active guidance and automated assistance to drivers, ensuring precise and safe maneuvering in even the tightest spaces.
Magna's Park features include:
- Automated Park Assist
- Autonomous Valet
- Personal Park Assist
Products
Cameras
Compute Units
Radars
Improved Safety for Trailering
Magna’s patented trailering features merge high-resolution cameras with intelligent software algorithms to give drivers an improved all-around view, eliminating blind spots and enhancing situational awareness during complex maneuvers.
Magna's Trailering features include:
- Trailer 360° View
- Trailer Angle Detection
- Trailer Guidance
- Trailer Hitch Assist
- Trailer See Through
Products
Cameras
Compute Units
Enhanced View through High Resolution Vision
Magna’s advanced view features combine high-resolution imaging with intelligent software algorithms to provide drivers with an enhanced visual perspective, ensuring maximum visibility and complete confidence in any environment.
Magna's View features include:
- 3D Surround View
- Cross Traffic View
- Nighttime Object Classification (Pedestrians / Animals / Vehicles / Cyclists / General Objects)
Products
Cameras
Compute Units
Thermal Sensing
Magna's ADAS at a Glance
Advanced Sensing
- Detects vehicles, pedestrians and road conditions
- Improves situational awareness through sensor fusion
High Performance Compute
- Processes sensor data in real time
- Enables advanced driver assistance functions
Connected Intelligence
- Combines vehicle data with intelligent software
- Enhances safety and system performance
Scalable Platforms
- Supports multiple vehicle platforms
- Enables the transition to automated driving
FAQs – About ADAS Features
What are Advanced Driver Assistance Systems?
Advanced Driver Assistance Systems (ADAS) are integrated vehicle technologies designed to support drivers and enhance overall safety and comfort. They combine sensors such as cameras, radar and thermal sensing with software and compute platforms to perceive the vehicle environment in real time. ADAS enable a wide range of functions including collision avoidance, adaptive cruise control, driver monitoring and automated parking. These systems represent a key step toward automated driving by continuously improving perception, decision making and vehicle control capabilities.
How do ADAS improve vehicle safety?
ADAS improve vehicle safety by continuously monitoring the surrounding environment and detecting potential hazards before they become critical. Using advanced sensing technologies and real time data processing, they can identify vehicles, pedestrians, road conditions and unexpected obstacles. Based on this information, ADAS either provide warnings to the driver or actively support interventions such as braking or steering. This reduces the likelihood of accidents, enhances situational awareness and helps drivers respond more effectively in complex and dynamic driving scenarios.
How do ADAS enable Automated Driving?
ADAS form the technological foundation for automated driving by providing the essential building blocks of perception, processing and control. They continuously collect and analyze data from multiple sensors to understand the vehicle’s surroundings and predict potential risks. As these systems evolve, they increasingly take over driving tasks such as maintaining speed and distance, keeping the vehicle in lane or performing parking maneuvers. With scalable architectures and advanced software, ADAS enable the gradual transition from driver assistance to higher levels of vehicle automation.
What technologies are used in ADAS and Automated Driving?
ADAS and Automated Driving Systems rely on a combination of sensing, computing and software technologies. Key components include cameras for visual perception, radar for distance and speed detection, and thermal sensing for improved visibility in low light or challenging conditions. These sensors are connected to high performance compute units that process large amounts of data in real time. Intelligent software algorithms fuse this data to create a detailed understanding of the vehicle environment, enabling accurate perception, decision making and execution of driving functions.
